Racing.com

Racing.com is an innovative company that has really taken advantage of Linius' technology and is one of the first video content providers globally to invest in data-driven video solutions. Read the Amazon Web Services (AWS) published case study, on how Linius boosts engagement with data-driven video playlists for Racing.com here.

Racing.com has deployed two of Linius’ personalized solutions:

The Tipping Hub is where Form Analysts publish tips and suggested bets for punters, with Linius delivering dynamic data-driven videos matching their commentary on-the-fly.

The Replay Hub is a destination where fans watch their personalized, curated playlists including race previews and reviews. Fans search by horse, track and other data filters including weather conditions, and are automatically presented with matching videos within seconds.

Linius uses AWS tools to automatically create virtualized videos for Racing.com, including Amazon DynamoDB as a fast, scalable NoSQL database and Amazon CloudFront as a secure content delivery network.

Racing.com’s viewer engagement more than doubled during the 2020 Melbourne Spring Racing Carnival from 2019. To read the full AWS case study, click here.

Visit www.racing.com.au to trial both products.

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