November 12, 2018

Forbes article: Linius CEO on video blockchain

Piracy is the main concern plaguing the digital distribution of media and entertainment.

In his recent Forbes article, Blockchain May Be The Missing Link For Video Protection, Linius CEO Chris Richardson discusses how the secure, precise and auditable distribution benefits of blockchain can be applied to video for the first time by leveraging video virtualization.

Read the full article in Forbes HERE >

For an explanation of how Linius’ video virtualization software makes video blockchain possible, its benefits, and news on Sayeed Ahmed’s appointment as Linius’ Blockchain Project Lead, read on below:


Linius overcomes the barriers to video blockchain

Many in the media and entertainment space have looked at blockchain as a remedy to their video piracy problems. However, that train-of-thought has amounted to little more than wishful thinking, as the potential protection offered by blockchain has been compromised for two main reasons:

  1. The enormous file sizes of traditional digital video files
  2. The non-supported binary picture and sound data embedded within digital videos

Our proposed Linius Content Blockchain can solve both those challenges:

The Linius Content Blockchain has the potential to revolutionize the way video and digital content is protected, distributed and consumed by employing virtual video via Linius’ Video Virtualization Engine™ (VVE).

Linius’ VVE exposes and indexes the audio and video data within a video file for the first time, creating a virtual representation of the original file. The resulting virtual video file is just a fraction of one percent of the original file size, and doesn’t actually contain any of the video and audio data incompatible with blockchain technology.

Linius Video Blockchain

But combining virtual video and blockchain technology doesn’t just have the potential to prevent video piracy. It also reveals a new world of revenue-generating opportunities.


Beyond anti-piracy: Driving new revenue models

Imagine video stakeholders who could have an auditable trail of how many times a video is played, and could be instantly compensated at the time of play, based on digital contracts.

Content owners and studios would be able to distribute and monetize content with guaranteed tracking and royalty payments. Instead of artists relying on YouTube payments or patron subscriptions, video producers could charge what they want for each view and receive payment instantly from peer-to-peer interactions.

Smart contracts can be used between the private and public blockchains to ensure stakeholder rights regarding how assets are distributed, cloned and modified.

With the power of Linius-generated virtual video to dynamically merge, splice and manage video content, it becomes possible for any entity or individual to receive micro-payments when portions of their intellectual property are sampled, or when derivative works are created.


Sayeed Ahmed joins Linius as Blockchain Project Lead

To accelerate its blockchain strategy, Linius has hired Sayeed Ahmed as its Blockchain Project Lead. Sayeed is a blockchain, OTT and TV Product Management expert, who brings a wealth of experience to Linius.

His recent work includes:

  • Head of International Content for Content Search Engine startup, ADVOTT Media;
  • Head of Content (Digital Entertainment) for multi-screen live TV and VOD at international communications company, Ooredoo Group;
  • Blockchain-based applications-as-a-service consulting across the Renewable Energy, Supply Chain and Financial Services sectors.

A complete list of Sayeed’s extensive experience can be found on LinkedIn, HERE >


Where to next?

Watch Linius’ CEO talk video blockchain on Sky News HERE >

Read Linius’ blockchain strategy announcement HERE >

Read Linius’ blockchain strategy overview HERE >


About Linius Technologies Limited:

Linius Technologies Limited (ASX: LNU) has invented and patented the Video Virtualization Engine™ (VVE), which is available on Amazon Web Services, Microsoft Azure and IBM Cloud.

Amazon, Microsoft and IBM are investing billions in virtualizing 'video services' (technologies) and Artificial Intelligence in the cloud. It is arguably the biggest battle on the internet, given that video accounts for nearly 80 percent of internet traffic.

Only Linius can expose the data that makes up the video file, making cumbersome video as flexible as all other forms of data. Accessing the data within the video file is the missing link for video cloud service providers, creating unparalleled value across the internet video industry.

Linius has the potential to transform many multi-billion-dollar markets, and is initially focused on:

  • Search: Search within videos and compiling new videos on-the-fly
  • Anti-Piracy: Applying proven data protection methods to video to solve piracy
  • Security and Defense: Intelligent search and immediate distribution of security footage
  • Personalized Advertising: Hyper-personalized to individuals, time slots and content

For more on Linius Technologies, visit

For regular news and updates, follow Linius Technologies on Twitter (@linius_tech), LinkedIn (Linius Technologies Ltd), Vimeo (Linius Technologies) and Facebook (@linius).


For further information or interview requests, please contact:

Linius Technologies: Lachlan James, Director of Marketing and Communications, +61 (0)431 835 658,

Jodi Cutler
Head of Media Marketing Linius
2022 © Linius Technologies Limited. All rights reserved. Privacy Policy